@boem@lemmy.world to

Technology@lemmy.worldEnglish • 11 months ago

Fear of cheap Chinese EVs spurs automaker dash for affordable cars

www.reuters.com

cross-posted to:
hackernews@derp.foo

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Fear of cheap Chinese EVs spurs automaker dash for affordable cars

www.reuters.com

@boem@lemmy.world to

Technology@lemmy.worldEnglish • 11 months ago

cross-posted to:
hackernews@derp.foo

The rise of inexpensive Chinese electric vehicles has upped the pressure on legacy automakers who have turned to suppliers, from battery materials makers to chipmakers, to squeeze out costs and develop affordable EVs quicker than previously planned.

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@AnneBonny@lemmy.dbzer0.com
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43•11 months ago
They don’t know how to market something that doesn’t have a bunch of gimmicky bullshit.
- shastaxc
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  33•11 months ago
  “Get your cheap, reliable EVs here!” Done. You can pay me that $100k marketing salary whenever it’s convenient.

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