After years of pressure from the Boycott, Divestment, and Sanctions movement, which has intensified in recent months, the German company Puma announced on December 12 that it will drop its sponsorship of the Israel Football Association.
After years of pressure from the Boycott, Divestment, and Sanctions movement, which has intensified in recent months, the German company Puma announced on December 12 that it will drop its sponsorship of the Israel Football Association.
Is this the first time BDS has ever worked? Good win none the less!
Not really. Look at their site; they have a list of major victories. They need more people before they can do something decisive, but they’ve been isolating Israel economically over the years.
Ben & Jerry’s was a big story