There’s less regulation in a developing country. So… if you get them hooked on it then, at least, you’ve got easy (albeit low) income. During the developing country maturity they will then be hooked on sugar and less likely to ban it or curb it.
It’s also not an exclusive situation: that is, selling to the Global South doesn’t in any way impede or prevent their sales in developed nations. It’s just an extra source of income. Sure, they’re making less money per unit sold, but less extra money is better than no extra money. Aggressively marketing to these countries also helps prevent local companies from creating their own competitive products, which protects Nestle’s global dominance interests.
Suffice to say that the list of reasons they would want to do this is long while the list against is very short.
There’s less regulation in a developing country. So… if you get them hooked on it then, at least, you’ve got easy (albeit low) income. During the developing country maturity they will then be hooked on sugar and less likely to ban it or curb it.
It’s just as any addiction.
Ah, regulations, that’s what I was missing. That sucks.
It’s also not an exclusive situation: that is, selling to the Global South doesn’t in any way impede or prevent their sales in developed nations. It’s just an extra source of income. Sure, they’re making less money per unit sold, but less extra money is better than no extra money. Aggressively marketing to these countries also helps prevent local companies from creating their own competitive products, which protects Nestle’s global dominance interests.
Suffice to say that the list of reasons they would want to do this is long while the list against is very short.