• @dustyData@lemmy.world
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    4919 days ago

    Let me expand, as I usually deal with surveys and population feedback. There’s loud feedback, and there’s statistically significant feedback.

    People who want a headphone jack are very loud. They will interject this issue into every feedback opportunity given. They will mention it on the comment sections, forums, q&a sessions, answer their surveys accordingly, etc. That’s all fine and their prerogative.

    However, when you look at the statistics. They are unfortunately a very tiny minority of the entire population. They are not statistically significant for decision making. They don’t have the volume to move sales significantly. This sucks, of course, and I personally wouldn’t mind the return of headphone jacks, smaller phones and bigger batteries as a fair trade for thicker phones.

    But unfortunately, the vast majority of the market is pre-occupied with other things. The phone screen is too small, the phone weights too much, the phone is too thick, I want to bring my phone to the pool without fear of it breaking, etc. They are not as passionate about it, not like the headphone people are, but they far outnumber them in several orders of magnitude. In the end, if the product doesn’t sell, it won’t matter how much it was worth to a single passionate person. It will sink the company if it doesn’t have mass appeal. Making phones is already an extremely expensive endeavor.

    • @FG_3479@lemmy.world
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      1119 days ago

      You can get good Bluetooth earbuds for under $50 and a USB-C to AUX dongle for under $15.

      The average person is fine with Bluetooth earbuds or an adapter, and audiophiles would not find the inbuilt DAC/amp on a phone to be adequate.

      • @zod000@lemmy.ml
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        218 days ago

        My wired earbuds cost more than ten times that and will probably last me until I retire. The vast majority of those USB-c to 3.5mm adapters are cheap crap that have a worthless DAC and/or fall apart after a short time. I have purchased my wife three such adapters since she decided it was worth it to get a phone without a headphone jack and none of them have been good.

        I ended up having to buy her a separate portable music player to use. So thanks for that Google, Apple, and the rest of the greedy shithead OEMs.

        • @papertowels@mander.xyz
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          19 days ago

          If we revisit the “loud” vs “statistically significant” paradigm, while it is a shame you will not be able to charge the phone with a dac in without buying a specific cable, how often does the average person do so?

          • @WhyJiffie@sh.itjust.works
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            118 days ago

            so you need a dongle for the DAC, and an additional dongle for charging that is also, if I recall it correctly, violates the USB-C standard. did I understand it correctly?

            • @papertowels@mander.xyz
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              018 days ago

              Sure, for simplicities sake let’s just say it’s impossible.

              How many times has the average person needed to do so in a year?

              • @WhyJiffie@sh.itjust.works
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                018 days ago

                how many times does the average person use wireless charging? Seriously, I haven’t seen anyone do that yet, or know of someone who uses that.

                and yet that’s still a major feature in lots of phones

                • @papertowels@mander.xyz
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                  17 days ago

                  If I’ve asked a question twice and you’ve danced around it both times, that tells everyone what your answer is.

                  • @WhyJiffie@sh.itjust.works
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                    116 days ago

                    someone who is often listening to music with their phone and wired headphones, or even just when arriving at home from work, is going to use both the charger and the jack at the same time frequently.

                    another scenario is if the person uses their phone as the microphone for their PC.

                    you can argue that both must be rare because you have never seen them done, that’s my exact opinion about wireless charging

                • @dustyData@lemmy.world
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                  017 days ago

                  “It’s not in front of my face, so it doesn’t exists!”

                  That’s literally the thinking abilities of a toddler. Wireless chargers sell like hotcakes. MagSafe charger is Apple’s most popular accessory in their entire history.

        • @46_and_2@lemmy.world
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          19 days ago

          Wirelessly.

          Or you switch to your bluetooth buds during a wired charge.

          I’m all for audio jacks, but have been using a phone without one for 4 years now, and there are so many options to not be incovenienced.

          Also I don’t use my audiophile headphones with the phone at all - DAC on it just isn’t good enough to get most out of then, prefer to use them with my desktop PC amp only.

    • @potustheplant@feddit.nl
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      218 days ago

      You know why there aren’t more users complaining about this? Because they flat out did not buy the device for that reason (e.g. me). Removing the jack is also extremely hyprocritical coming from a “sustainable” company.

      • @dustyData@lemmy.world
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        -118 days ago

        And if it did have it you wouldn’t have bought it either because the company is hypocritical. So why do you care? Why should they care?

        The point is, the people who did buy it didn’t care, and the people who care don’t buy. It’s a conundrum. Pair it with performance data of other phones that do have a headphone jack, plus the engineering compromises over other very important features. Then the decision makes sense. You lot aren’t buying phones with headphone jacks either, so it isn’t economically worth it. It’s not like the motor g or the Asus rog phone are breaking sales records just on the headphone jack.

        It’s the same story as with small phones. People who aren’t buying phones like to complain about phone size. But then when a small phone is made, no one buys it. Then the people who didn’t buy the phone complain again, because the phone wasn’t perfect for them.

        It happens all the time, people are usually very vocal about things that actually don’t drive their decision making.

        • @potustheplant@feddit.nl
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          018 days ago

          Why should they care?

          Because they should want to capture more customers? Is that really your question?

          The point is, the people who did buy it didn’t care

          Yeah and how many were those?

          • @dustyData@lemmy.world
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            017 days ago

            Exactly, they want the most amount of customers. But they won’t sacrifice AxB customers to satisfy B customers. They’d be effectively losing customers or breaking even at a higher cost to them.

            We know this numbers must have a population of around 180 thousand customers. The known number of fairphones sold across all models so far. Now let’s make assumptions. Let’s suppose that there are 100 people who want headphone jacks and would absolutely buy a fairphone if they came with it, for each user that has advocated for headphone jacks in this thread. You wouldn’t even break 1% of the total number of fairphone sales, just this year (130k).

            Again, there’s a difference between wanting something a lot. And actually making decisions based on what we say we want. Fairphone removed the headphone jack on a model that broke sales records for them. Fairphone 5 was heavily criticized for not having a headphone jack. And it is selling comfortably well within their expectations. So obviously the people who stopped buying Fairphones because of the headphone jack weren’t that many actually.

            • @potustheplant@feddit.nl
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              117 days ago

              But they won’t sacrifice AxB customers to satisfy B customers.

              That’s the kicker. Adding a headphone jack doesn’t mean they have to sacrifice something. They can just do it without having to remove/reduce anything. If adding a jack was really that difficult, something like what you can see in this video wouldn’t be possible.

              You have to preeeety gullible to believe their reasons for not adding it. The only reason was that they wanted to sell their bluetooth earbuds, that’s it.

              • @dustyData@lemmy.world
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                017 days ago

                Phone thickness is far from the only consideration. But Ok, you are right. There was space on the iPhone 7. That was also the first water resistant phone. Does this guy phone’s is still IP67 compliant after all the surgery he made. And that was in 2016, when IP67 headphone jacks didn’t exist. Now the phone standard is IP68. There were no IP68 compliant headphone jacks until recently, I think the ASUS Zenfone 12 is the first one.

                I think companies won’t bring the headphone jack (a shame, really). But the writing is in the wall, it went away, and phones still sold like hotcakes. While those with headphone jacks aren’t being bought anywhere near the same volume. So the signal is very clear, the effort to add a headphone jack — however little it may be — is not financially worth it. It is a feature that doesn’t drive sales. Period.

                • @potustheplant@feddit.nl
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                  217 days ago

                  Now the phone standard is IP68. There were no IP68 compliant headphone jacks until recently, I think the ASUS Zenfone 12 is the first one.

                  The phone I’m literally holding right now (Xperia 5V) is IP68 compliant and has a jack…

                  it went away, and phones still sold like hotcakes

                  Well yeah, you basically need smartphones, it’s not very optional. What’s your point?

                  While those with headphone jacks aren’t being bought anywhere near the same volume. So the signal is very clear

                  There are very little options with headphone jacks so yeah, your math is on point. Lol. How can a product that doesn’t exist sale in high volumes?

                  It is a feature that doesn’t drive sales. Period.

                  Correlation is not causation.

    • @xvapx@lemmy.world
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      19 days ago

      People who want a headphone jack […] are unfortunately a very tiny minority of the entire population.

      People interested in paying more for fair trade materials and repairable phones are also a very tiny minority of the entire population.
      Of course I don’t have any statistic, but I would guess that the proportion of people wanting a Jack is significantly higher in the group of people interested in buying Fairphone that on the general population.

      In my particular case, I’m still using my Fairphone 3, and I’m not buying a Fairphone again unless it has a Jack.

      • @falcunculus@jlai.lu
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        1419 days ago

        I don’t have any statistic, but I would guess that the proportion of people wanting a Jack is significantly higher in the group of people interested in buying Fairphone that on the general population.

        Fairphone literally does have that statistic. They spent effort to gather that info in order to inform their business decisions. And they report:

        We also looked into the consumer data and Fairphone 4’s weight and thickness were more of an issue than the lack of a minijack

        • @InFerNo@lemmy.ml
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          -119 days ago

          Motorola or whatever, depends what’s available within budget at the time I need the phone.

      • @squaresinger@lemmy.world
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        119 days ago

        Have a look at their impact report. They themselves claim that they don’t spend more than €5 per phone on fair trade or environmental stuff.

        You are only paying more for that phone because they are a tiny boutique manufacturer who has to outsource everything. The fair/eco stuff is just fair- and greenwashing.

        If you buy a phone because you want to look fair/eco, buy a Fairphone. If you actually really care for fair/eco, get an used phone and donate some money to the correct NGOs or charities.

        • @__dev@lemmy.world
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          218 days ago

          Have a look at their impact report. They themselves claim that they don’t spend more than €5 per phone on fair trade or environmental stuff.

          I’ve looked through their report and I can’t find this info. The only thing I’ve found is a ~€2 bonus per phone to their factory workers, which is only a small fraction of a phones supply chain. Can you provide a more detailed reference supporting your claim?

          • @squaresinger@lemmy.world
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            218 days ago

            Read through the whole report, sum up all the money they mention. It comes out to $16 000. Double that for the stuff where they don’t mention money (because they surely would mention anything that costs more than the things they do mention). Double it again, for a safety margin. Double it again, because we are really generous. Now we are at €128 000. Divide that by the number of devices sold in 2024 and you get $1.24. Now add the $1.20 (Page 29) they pay as a living wage bonus and you arrive at $2.44 per device.

            And now let’s be super generous and double that guess again, and you end up with the <€5 per device that I quoted above.

            The picture becomes clearer when you look at what they say about their fair material usage.

            Take for example the FP5 (page 42 & 67). Their top claim here is “Fair materials: 76%”, which they then put a disclaimer next to it, that they only mean that 76% of 14 specific focus materials is actually fair. On the detail page (page 67) they specify that actually only 44% of the total weight of the phone is fairly mined, because they just excluded a ton of material from the list of “focus materials” to push up the number.

            The largest part of these materials are actually recycled materials (37% of the 44% “fair” materials). The materials they are recycling are plastics, metals and rare earth elements. That’s all materials that are cheaper to recycle than to mine. You’ll likely find almost identical amounts of recycled materials in any other phone, because it makes economical sense. It’s just cheaper. Since these materials cost nothing extra to Fairphone, we can exclude them from the list, which leaves 1% of actually fair mined material (specifically gold), and 6% of materials that they bought fairwashing credits for.

            Also, the raw materials of phones are dirt cheap compared to the end price. The costly part is not mining the materials, but manufacturing all the components.

            With only 1% of the materials being fairly mined and only 6% being compensated with credits, you can start to see why in total they spend next to nothing on fair mining/fair credits.

        • @Havald@lemmy.world
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          018 days ago

          That’s what they’re doing. That’s why they remove the headphone jack in favour for a slimmer, lighter phone. Their market research showed that’s more important to a bigger portion of their customers.

          • @interdimensionalmeme@lemmy.ml
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            118 days ago

            I’ve never met someone that cared about a thinner phone, they’ve been too thin since 2015…

            People that want their ducking hradphine jacks? They are everywhere.

            • @dustyData@lemmy.world
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              018 days ago

              This is thing with not understanding how statistics work. The point is that your personal experience is biased.

              These people are not passionate about phone thickness. They won’t start or even have conversations about it. Specially since, for the most part, the companies are already catering to their tastes. But, if placed in front of a survey and asked to rank phone features by their importance for their purchase decisions, the overwhelming majority will rank other phones features way above a headphone jack. Most people on the planet are not audiophiles, and the majority of people perceive wires as an annoyance and an inconvenience.

              That is the point of surveying and market research. To check with the actual potential buyers what is worth making. Of course it isn’t a guarantee, looking here at the recent flop of the Samsung Edge. But otherwise, a single person’s perception of the market will never be complete or accurate.

              • @interdimensionalmeme@lemmy.ml
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                18 days ago

                Audio jack isn’t an audiophile thing, it’s a “I don’t want to pay 100$ for headphones thing”

                As for thickness, it doesn’t increase thickness. It is simply false, someone even retrofitted a whole audio jack into an iphone.

                Nobody makes q difference between a 4mm and a 4.5mm phone, even if tgey were feature and price parity.

                The reason you are giving here is made up marketing by the phone industry so they can sell earbuds.

              • @kopasz7@sh.itjust.works
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                117 days ago

                Are we forgetting that companies also have their own bias to make the decisions that increase overall profits? They lost buyers (me included) by this change, but they made up the difference by selling higher margin accessories. Companies will only cater to users if it aligns with turning a bigger profit. If adding an anti-feature is better for the bottom line, then that’s how it goes. Enshittification doesn’t happen accidentally, but by pushing the boundaries of what the users tolerate.

    • @phantomwise@lemmy.ml
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      -119 days ago

      What statistics? People buying thin phones over thicker phones doesn’t mean much when that’s almost all that’s being sold nowadays and every phone is trying to be as thin as possible. It seemed to me that 90% of what we’re told people want is actually just what companies want to push on us because it’s cheaper and more profitable.

      All the people I know who are average users couldn’t care less about how thin the phone is, two mm more or less doesn’t make any difference. They care about screen size and being able to use it without too much hassle. If they get a phone without an audio jack half of them will just assume that they can’t plug earphones at all. And they are not the ones who will complain. But then, Fairphone isn’t marketed towards average users, so maybe their users have different priorities? Idk

      • @dustyData@lemmy.world
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        117 days ago

        If you ask people what they want, they will tell you they want a phone that has 15 inch screen that looks perfect under the sunlight. But also fits into their pocket. And it has to have a battery that lasts a week, but it must not weight anything at all. But also has to play all the highly graphical games, and also have a professional level camera. It must do so and also last forever and be indestructible.

        That phone obviously can’t exist, and a lot of what people want are things that oppose each other from the engineering pov. That’s the point of surveys and market analysis. You don’t just look at what people say, you look at what they do, what they actually buy.

        It is true that the other side of marketing is convincing people that what the company is offering is what they would also want to buy. But it is never a guarantee. I mean, look at the Samsung Edge flop. Marketing is not magic, you can’t brainwash 100 million people to buy something they don’t want. Marketing is marrying what the company wants to do in terms of cost cutting and profit maxing, with what the market is actually willing to buy. If people keep buying slop, they will keep selling slop, and they will keep marketing slop to people to convince them they want the slop. To break the circle someone has to stop, and it won’t be the corporations.