OkCupid used to actually work rather well at finding compatible people who were actually honest about what they were looking for.
Then it got bigger, got acquired, and the matching model of the whole industry was intentionally modified to be more monetizable, and to keep giving matches that are close, but not close enough to be truely long term compatible.
You aren’t using the app/website anymore if it works and gets you a successful long term match.
You are using the app for a longer time if you keep getting close but just missing the mark.
…
Do people not think their dating app is tracking… how many matches and text exchanges they have?
How much time elapses between you matching, chatting, leaving… and then going back to swiping?
And then multidimensional matrix comparing that to every other definable variable about you?
Including whether or not you say you’re looking for something long term, or serious… but you actually keep cycling through people?
These algos, these things… they know exactly to what extent you lie to yourself and others, and they weaponize that to keep people in a sort of optimal (for the app, not you), constant disappointment loop.
…
Everything digital is now way beyond ‘if its free, you are the product’.
The model is now entirely attention, addiction based, and manipulating your emotions in as close to real time as possible is absolutely integral to all this.
People forget that over a decade ago, Zuckerberg said his dream was to be able to predict with high accuracy what any given Facebook user would post next.
Nearly a decade ago, Netflix CEO or some such stated ‘our primary competitor is sleep’.
People largely do not realize the extent to which these corpo fucks have been running highly precise and targeted manipulation of every aspect of human behavior… all to drive goddamn ad revenue and market share, ie, entrench themselves as institutions the modern world is no longer imaginable without.
OkCupid used to actually work rather well at finding compatible people who were actually honest about what they were looking for.
Then it got bigger, got acquired, and the matching model of the whole industry was intentionally modified to be more monetizable, and to keep giving matches that are close, but not close enough to be truely long term compatible.
You aren’t using the app/website anymore if it works and gets you a successful long term match.
You are using the app for a longer time if you keep getting close but just missing the mark.
…
Do people not think their dating app is tracking… how many matches and text exchanges they have?
How much time elapses between you matching, chatting, leaving… and then going back to swiping?
And then multidimensional matrix comparing that to every other definable variable about you?
Including whether or not you say you’re looking for something long term, or serious… but you actually keep cycling through people?
These algos, these things… they know exactly to what extent you lie to yourself and others, and they weaponize that to keep people in a sort of optimal (for the app, not you), constant disappointment loop.
…
Everything digital is now way beyond ‘if its free, you are the product’.
The model is now entirely attention, addiction based, and manipulating your emotions in as close to real time as possible is absolutely integral to all this.
People forget that over a decade ago, Zuckerberg said his dream was to be able to predict with high accuracy what any given Facebook user would post next.
Nearly a decade ago, Netflix CEO or some such stated ‘our primary competitor is sleep’.
People largely do not realize the extent to which these corpo fucks have been running highly precise and targeted manipulation of every aspect of human behavior… all to drive goddamn ad revenue and market share, ie, entrench themselves as institutions the modern world is no longer imaginable without.
I’m just confused as to how there isn’t a dating app that is better.